For the past 6 months, Ludlow Social has been working on the launch of a brand-new Ambassador Program for Broadway Direct. And it’s finally live!
Why is this so exciting? Creators with 3K+ followers can now apply to become a Broadway Direct ambassador, gaining access to special IRL experiences with the brand, affiliate commissions, giveaways for their followers, plus opportunities to be featured on the brand’s social channels. It lights me up to create opportunities for creators, and now talent can get involved with Broadway in fresh new ways.
This was such an inspiring project, and I couldn’t be more proud of the work that Stacey Levine and I did together on it. From crafting the application, website copy, email and social strategy, community management guidelines, program workflows, marketing materials... just huge! The launch has been successful so far, with high web traffic and email sign-ups and applications flooding in!
Don’t just take my word for it, check out what Broadway Direct had to say about working together on this project. Big thank you to Shelby Ladd for your partnership!
If you want to know more about the program, you can find full details here.
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