Aspire Webinar Recap
- Lauren Ludlow
- 7 days ago
- 1 min read
Most influencer strategies aren’t built to last.
They chase reach, obsess over ROI dashboards, and treat creators like a one-off campaign. But brand building? That’s a long game.
Last week, I joined Aspire's Head of Strategy Magda Houalla and industry expert Lindsey Gamble to unpack what lasting influence really looks like.
📌 Hint: it’s not another UGC brief with a 48-hour turnaround.
We talked about:
→ Ditching transactional partnerships
→ How successful creator programs should look in 2025
→ Why social proof and content relevance beats follower growth every time
If your brand is ready to evolve its influencer strategy, the full recap is worth a read. Check it out here.
Excited to continue building influence with staying power.
Original post on LinkedIn here.
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