Garner excitement and interest for Urban Decay's All Nighter Setting Spray utilizing influencers from #SephoraSquad
Demonstrate how the product is worth the hype by putting it to the all-day wear test.
The #SephoraSquad influencers are trusted experts who consumers trust. The brand partnered with select influencers to incorporate the All Nighter Setting Spray into their routines and position it as the ultimate beauty must-have. From showing the product benefits with before-and-afters to providing their product review on camera, the influencers persuade audiences to shop and buy it.